industry

Consumer Products

• Strategy developmemt for a print publisher entering electronic media
• Strategy development for a consumer product manufacturer
• Developing US market entry strategy for European tool manufacturer

Dean & Company has its primary focus in industries which are undergoing rapid change, such as telecommunications, technology, and utilities. Many elements of our approach - our quantitative focus, strength in identifying customer segmentations, and our identification of key cost, revenue, and profit drivers - are applicable to analyzing consumer products industries.

We have applied our methodology to a number of situations in consumer products. Some examples of this work include:

• Major U.S. Garment Manufacturer
  • Analyzed operations infrastructure and inventory management alternatives to reduce inventory carrying cost and increase ROI for major business line
  • Identified differential profitability by retail channel to re-prioritize the inventory distribution network
• U.S. Personal Digital Assistant (PDA) Manufacturers
  • Detailed key dynamics in PDA market
  • Identified opportunities for capturing and leveraging the application developer community
  • Identified product features which would drive increased market share
  • Detailed customer's sensitivities to price changes
  • Projected market share impacts of new product launch